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What is eCommerce ERP Integration?

13 Mins
Pravin Prajapati  ·   10 Oct 2024
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Enterprise Resource Planning (ERP) is software that automates various business processes. They extend to the management of supply chains and the handling of customer relationships. It dominates in the financial systems arena and automates management.

ERP does not necessarily involve only a set of solutions to provide data. This can be easily done by getting data through real-time APIs and assembling the data as the activity that makes the global system both coherent and transparent. We call this extremely contemporary project tool ERP software integration. It enables users to toggle among different systems in real time thus they do not have to consume needless time to gather data together into an understandable format. It translates boring facts and figures into the language that business leaders can understand.

An example of ERP integration in the financial sector is in finance. A survey found that 89% of respondents named financial accounting as the most paramount of ERP eCommerce functions. Automating the accounting department using the integration will lead to efficiency maximization through better tools and technology. The financial team will never fall victim to guessing in operation.

The integration of an ERP in the eCommerce setting simplifies issues such as duplicating data between the two platforms. It streamlines workflows and abolishes the need to key in data manually. These practices give a significant boost to productivity and aid in the flow of business processes.

What is eCommerce ERP Integration?

eCommerce ERP software integration binds your eCommerce platform with your ERP system. They automatically communicate and exchange important data. This setting does away with the manual data entry step. By working in real-time, you can easily view and access all of your business data in one place. There is no need to toggle between all the applications. They are more productive as a team and also highly efficient.

Often, the back-end system used for order processing, payment collection, and inventories is the driving force behind the eCommerce platform transaction processing. ERP system for eCommerce is the one that handles the most important eCommerce tasks among these, inventory management, accounts payable, supply chain management, and many more store-related tasks online and update quickly. Integrated ERP systems efficiently communicate important data between numerous business parts, automate processes, and create a fluid line of store work. Therefore, managers have a greater response than in the past.

Key ERP Features for eCommerce

One should carefully pick an ERP system that can be linked to your eCommerce portal. Such a thing is very necessary for your eCommerce business. Some ERP systems feature built-in eCommerce while some others may provide these functions as additional services. Below are the most necessary features that should be present in your ERP eCommerce integration:

1. Automated Finances

Handling the financial data is the bedrock upon which the rest of the business is built, and the eCommerce ERP solution should contribute to this by speeding up the automation of these tasks. An ERP system ecommerce with finance automation addresses even the greatest challenges in the supply chain, such as the updating of the list of suppliers by the outflow from sales. This handy tool eliminates the necessity to manually switch to a different platform and minimizes errors of data entry and time-wasting making it the very tool you will need to manage your financial data.

If you use distinct accounting software, then it can be more convenient if you connect it to your ERP. Integration of the finance software with the ERP helps resolve the redundant tasks that would have been almost manually resolved, among others, the financial integration is crucial.

2. Inventory Management

Inventory control is considered the motor of any eCommerce business. ERP-styled systems help you keep track of your stock, thus managing them effectively in one location. The automated feature allows for real-time updates on inventory, thereby keeping you away from situations like stockouts, backorders, and delayed order deliveries.

3. Consolidated CRM

One of the primary functions of effective ERP software integration is customer relationship management (CRM) data across all business platforms, ensuring that customer interactions are consistent across all touchpoints. This will ensure that all customer accounts are treated in a standard way thereby improving customer service and retention. Whereas if you use limitless CRM options like many reported, with your ERP, customer complaints become more annoying, and some reporting solutions like all orders usage will be better.

4. Shipping and Distribution

ERP systems should also streamline shipping, distribution, and order tracking processes. By automating tasks such as generating shipping labels, creating order forms, and managing distribution information, an ERP system can significantly improve efficiency for warehouse staff and reduce manual errors.

How to Get Started with eCommerce ERP Integration

Connecting the ERP system with your eCommerce platform will reduce the turnaround time for all your business activities, but your company must be strategic in doing this. Below, you will find a step-by-step guide to get things started:

1. Identify Your eCommerce Apps and Platforms

Begin by identifying all of the platforms and applications that your company uses to run its online store. This might include the main platform as well as the apps that keep me in multiple channels (marketplace, Facebook, etc.). The first step in the process is to identify which systems will be integrated.

2. Pinpoint Your Most Important Data

Find out which data is the key to the integration. This might include order details, customer data, or financial results. Make this data your main goal to make sure that it is correctly updated between systems. Base the data on the most important things to your business to eliminate disruptions.

3. Identify Manual and Inefficient Processes

To begin with, you should recognize tasks that are repetitive or burdened with errors like maintaining accounts payable, really updating inventory on a manual basis, or processing customer orders in a very slow manner. Lack of efficiency around these tasks is a clear indication that you should look into automation of these processes through ERP integration which will in turn enhance productivity as well as reduce levels of errors.

4. Choose the Right ERP System

Identify an ERP System that is compatible with your eCommerce platform for the business. This will save time and money and improve your business. You can choose whether to deploy it on your server or the cloud based on how much data and security you need. If possible, choose an ERP model that is suitable for you—whether it is a generalist system that makes sense in all activities, a modular system with the freedom to customize, or a comprehensive package of software suites.

5. Decide on the Integration Method

There are several ways to integrate your eCommerce platform with an ERP system:

  • API Integration: If your eCommerce platform has an API, you can use it to connect with your ERP.
  • Native Integration: Some ERPs come with built-in eCommerce integration capabilities, allowing for easy connectivity.
  • Third-Party Solutions: In some cases, you may need a third-party service to facilitate the integration. These pre-built solutions can often streamline the process and ensure compatibility between systems.

By following these steps, you can develop a clear strategy for successfully integrating your ERP and eCommerce platforms, ensuring a smoother, more efficient workflow.

Step-by-Step Working of ERP in eCommerce

Enterprise Resource Planning (ERP) systems are crucial for the successful management of eCommerce operations and also for enhancing the efficiency of these systems. They unite various business processes into a uniform system that allows for better working efficiency, accuracy, and overall growth. Here's a detailed breakdown of how ERP works in the eCommerce environment:

Step-by-Step Working of ERP in eCommerce

Step 1: Selection and Implementation

  • Assessment and Planning: Firstly, look at your eCommerce business’s central functions and weak areas. Which of them are the most important among them, such as inventory management, order processing, CRM, or financial operations?
  • ERP Selection: You should select ERP features for eCommerce that are suitable for your business. From an ERP system perspective, sometimes there can be eCommerce-specific functionalities like those that can be easily integrated with platforms such as Shopify, WooCommerce, or Magento.
  • Customization and Configuration: One of the tasks of the ERP will be to establish the ERP system in such a way that it serves your business operations. For example, you should set up product categories, inventory locations, pricing, and shipment in such a way that they function in conjunction with the existing systems.
  • Integration: The integrative ERP system must be connected to the eCommerce platform, payment gateways, and shipping carriers to enable these systems to talk to each other properly.

Step 2: Order Management

  • Order Processing: When a customer places an order, the ERP automatically gets hold of the personal details of the order like product information, amounts, and customer data. This way the manual process of entering the details will be diminished.
  • Inventory Management: Every time an order is put in, the ERP system is suitable for immediate data entry. This guarantees that you always have the right amount of stock and therefore can avoid overstock.
  • Order Fulfillment: The ERP systems through a barcode scanner for navigating to the product location which also fast-tracks the process of order movement between warehouse and manufacturing facilities. The ERP generates pick lists and packing slips for warehouse staff, allowing orders in the fulfillment process to be streamlined. It can also route orders to the right warehouse based on availability.

Step 3: Customer Management

  • Customer Database: The ERP machines have customer information stored in a single database, which includes order history and interactions. The single version of the truth obtained through such comprehensive data will provide the possibility of creating epitomized customer service and increasing customer retention.
  • CRM Integration: ERP with included CRM modules can track customer interactions and communication history, not only providing some insights that might be used in a better relationship with your customers but generally your satisfaction.

Step 4: Financial Management

  • Billing and Invoicing: Upon completion of the manufacturing orders, the ERP system generates invoicing, tax, and shipping costs are calculated, and discounts/promos are applied as needed.
  • Accounting Integration: The ERP system will regularly enable automatic updates of the accounts by syncing the major software you use, ensuring the correctness of the books and allowing you to track your company's financial performance using the financial data.

Step 5: Reporting and Analytics

  • Data Analysis: The ERP brings data together by tracking sales, customer behavior, and inventory levels from various departments, thus enabling you to have a clearer view of the company’s performance.
  • Customizable Reports: In this respect, you can prepare various types of analyses such as SWOT, Porter’s five forces, etc. And also you can prepare reports related to the competitors. Their substitute products, prices, organizational systems, and culture can be considered. These reports are also used for making decisions to upgrade operations and profit.

Step 6: Automation and Efficiency

  • Streamlined Workflows: The ERP system reduces human error through the use of manual tasks but the human presence required is also reduced. For instance, the automated reorder alert is used when the inventory reaches a certain level of zero.
  • Real-Time Updates: The use of the enterprise resource planning (ERP) system is not restricted to one unit, which ensures that areas such as administration are more efficient in decision-making as well as synchronized in the market as they can realize fast response time to the fluctuating demand.

Step 7: Scalability and Growth

  • Adaptability: As your sales grow, your software can grow with it. For instance, it can adapt whenever you add new products, have new customers, or choose new different distribution channels.
  • Continuous Improvement: Evaluate the ERP system performance regularly. Suggest the necessary updates or add features to make sure the system can keep up with your growing business needs.

ERP (Enterprise Resource Planning) in eCommerce is the mode of operations that connects and manages essential areas like customer management, order processing, etc. Including an accurate ERP system, a thorough integration plan, and automation, companies can not only improve the workflow, do away with mistakes, and enlarge their growth potentials but also enhance the efficiency of their firm, respectively.

Challenges of ERP Integration in eCommerce

Integrating an ERP system with an eCommerce platform provides numerous advantages, but the process comes with its own set of difficulties. The following are some common obstacles that companies may experience during ERP integration:

1. Outdated Software

  • Challenge: Should you allow your ERP or eCommerce system to sit back unrevised for a while, it is very demanding to interlink them with the new platforms. The legacy ERP systems are unable to possess the flexibility and compatibility that are necessary for these types of connections. Thus, the integration becomes complex and expensive.
  • Solution: Be sure to verify your software's compatibility early and you should think of upgrades or modernization of old systems before doing integration. Otherwise, you may use cloud middleware solutions as a bridge between the old and new systems.

2. Customization Complexity

  • Challenge: Heavily customized ERP or eCommerce platforms may not be parts of the standard integration strategies that you desire. The integration processes will be tougher because industry-wide tools may not take care of your specific workflows, fields, and third-party modules.
  • Solution: A custom integration plan that caters to your special needs is the only solution. Therefore, you should arrange to work with the right developers to plan a solution that adds your special customizations without destroying other operations.

3. High Upfront Costs

  • Challenge: Implementation of ERP systems and integration projects can be accompanied by substantial money losses. However, the expense of the initial phase may be intimidating for small and medium-sized businesses, although the long-term advantages of efficiency and productivity are evident.
  • Solution: Financial planning is very important. Also, look at the return on investment (ROI) and plan to implement it in a few steps. Different ERP suppliers also supply adaptable, module-based solutions that help the companies start on a small scale and grow as and when the data evolves.

4. Data Variety and Complexity

  • Challenge: eCommerce is a source of different types of information. It can range from order transactions made by customers to customer personal details, product specifications, browsing history, and abandoned carts. Although all these sources are different and thus more complex, it is usually the case that they store data in different formats which means there might be no uniform solution to this. This issue is often faced when different services use different platforms to store data.
  • Solution: One way to handle the situation is to use solid data mapping and cleansing techniques. The other way is to apply middleware or custom APIs to do the work of translation with accuracy among systems. When integrating the core data, start with the most critical first, this will prevent a device from getting blocked by multiple sources.

5. Data Migration and Compatibility Issues

  • Challenge: For example, moving data from an ERP to eCommerce without losing anything is a tough task. Fitting the mismatch between the data formats or data structure of ERP and eCommerce is a result of data inconsistency.
  • Solution: To start with, the initial step is to take the data audits and mapping reports. Standardize data formats, and conduct tests on migration procedures in scale before putting the final production to the test. This helps to find out the potential issues that may occur during the process.

6. Workflow Disruptions

  • Challenge: The enterprise resource planning software will disturb the existing technologies used by other parts of the company, which may lead to inefficiencies and confusion among employees. If the integration process is a complex one, or it is not well communicated, this problem is exacerbated.
  • Solution: Designate a period in which both the old and the new systems can operate at the same time. Convey comprehensive training and writing to the staff, and construct a supporting mechanism to assist in the transition.

The challenges of ERP integration in eCommerce include dealing with outdated systems, customizing existing platforms, high upfront costs, complex data varieties, and potential workflow disruptions. These hurdles can be managed through strategic planning, financial forecasting, customized solutions, and maintaining data security, ensuring a smoother integration process with long-term benefits.

The Impact of ERP-integrated eCommerce

Integrating ERP with eCommerce significantly enhances internal processes, leading to improved efficiency and productivity. Our customers reported notable improvements in order entry (53%), online catalog management (30%), sales process (35%), and invoice management (25%). ERP software integration automates key business functions, reduces manual errors, and streamlines workflows, from inventory management to customer relations. Real-time data synchronization ensures accurate stock levels, faster order processing, and seamless financial reporting.

The overall impact is a more cohesive and efficient business operation, resulting in better customer experiences and long-term growth for eCommerce businesses. If you're going to build an eCommerce store Contact Us to know how you can make your store more automite by integrating ERP systems. With 15+ years of eCommerce solution experience, Elightwalk Technology helps eCommerce businesses to build the best solution for future success.

FAQs for eCommerce ERP

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Pravin Prajapati
Full Stack Developer

Expert in frontend and backend development, combining creativity with sharp technical knowledge. Passionate about keeping up with industry trends, he implements cutting-edge technologies, showcasing strong problem-solving skills and attention to detail in crafting innovative solutions.

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